The new purple range of Herza Schokolade GmbH & Co KG consists of white chocolate pieces with purple fruit and vegetable powders.  

Purple diet, violet wonders, lilac vitality – foods boasting these colours are one of the strong food trends this year. Cup cakes, ice cream and waffles in vivid lilac are just as much on trend as violet fruit and vegetables. Herza has just introduced new purple chocolate pieces to cater for this trend. The resulting chocolate pieces in six different shades of purple are visual highlights in cereal mixtures, muesli bars or ice cream. They are available as big leaves, prisms or chopped pieces.