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  15/03/2022 | International, Trade Fair

Trade show Sigep China 2023 – the first joint appointment of Italian Exhibition Group and Koelnmesse

The strategic partnership between Italian Exhibition Group (IEG) and Koelnmesse is taking off decisively. In accordance with the memorandum of understanding of recent months, Sigep, the IEG event held every year at Rimini Expo Centre representing the excellence of Italian-made products in the gelato, artisan pastry, bakery, chocolate and coffee sectors, shall be extended to worldwide locations where editions of Koelnmesse’s food shows “powered by Anuga”, the leading global event for the food and beverage industry, are scheduled to take place, as well as to new markets that are potentially profitable for both IEG and Koelnmesse.

IEG CEO, Corrado Peraboni, and the President and CEO of Koelnmesse GmbH, Gerald Böse, signed the Letter of Intent (LOI) after having illustrated the first event in the agreement schedule: the Southern China international gelato, pastry, bakery and coffee trade show, scheduled to take place from 19 to 21 April 2023 at the World Exhibition & Convention Centre in the city of Shenzhen, where Sigep China will make its debut. It will be co-located with Anufood China – powered by Anuga, Koelnmesse’s leading food event in the south of China.

www.iegexpo.it www.koelnmesse.de